Friday, March 21, 2008

One of the Things Writers Must Do...

Is promote and we are always on the look out for new marketing and promoting ideas -- here is one I gleaned as I was looking at my new cover for my first published book Death by Candlelight released by Wings ePress, Inc in 2001. by Jerry Simmons


If you are prolific in your writing and have multiple books in print, you need to consider adding a chapter of your previous book, or books, in the back of your new book. You need to promote your previous titles on the back cover of your new title. Include a cover image, ISBN, and price. If you’re not promoting your backlist then you’re losing a great opportunity. It doesn’t matter if they are written for a different category, as long as they are all written by the same author. Don’t miss out!

I have hear another opinion on this obviously smart idea though. Some readers say when they read a first chapter they may, when browsing another title by the same author decide that they had already read the book, and not purchase it because they remember the first chapter. Who picks up a book and reads say the 3rd chapter. Perhaps a better idea would be to pick another chapter from the book to display in the back of a new release so as not to confuse the reader.

It is a good idea I'm sure or the New York Publishing Houses would not be using it.

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